If you’ve ever been out on a weekday morning in Worcester, you might not have seen us, but you have heard us. The Bike Bus is a bit of a rolling celebration: kids, parents, music, flags, stickers and a whole lot of pedalling. It’s Type 1 fun at its finest.
But as we’ve been riding, we’ve noticed something brilliant. We aren’t the only ones part of the journey. There’s the lady who always waves from her garden, the shopkeeper who gives us a thumbs-up, and the residents who come out just to see the Bike Bus go by.
To us, those people aren't just bystanders. They’re part of the joy. They’re part of our community. And we’ve decided it’s high time we made it official.
The Bike Bell Ambassadors
The idea is simple but, if we do say so ourselves, pretty wonderful. We want to thank the people who cheer us on and give them a way to cheer even louder. We want to take that feeling of connection we have on the bikes and extend it right to the front doors of the houses we pass.
Step 1: The Mission
It all kicks off soon with our Imagineering mission. This is where the magic starts, and crucially, it’s entirely led by the kids. They’ll be creating an "Atlas of the Bus", a map of all the local legends they see on their route. We’re talking about the "Waving Lady’s House," the "Friendly Dog Spot," and the "Big Smile Corner."
Upload your children’s artwork here
Have you run through mission 1 and now have artwork you’d like to share? Upload photos via the form below!
Step 2: The Workshop
Then, the kids are going to get hands-on. We’ve got 25 beautiful Moen cowbells ready and waiting. In this workshop the children will be using hammers and steel stamps to emboss directly into the metal, and they’ll also be choreographing the ceremony when they hand over this one-of-a-kind "thank you" gift.
Why are we doing this?
It’s about making our city feel a little smaller and a lot friendlier. It’s about saying:
"We’re glad you’re here, and we’re all part of the same community."
Watch this space!
We’re just getting started. This project is about more than just bells and hammers; it’s about the people who make Worcester a great place to live and ride. It’s about building a city where everyone feels part of the joy, whether they’re on two wheels or standing on their doorstep.
Keep an eye (and an ear!) out. The Bike Bell Ambassadors are coming to a street near you soon.
Stay joyful, Worcester.