Culture wars. Divisive debates. Rapid political changes. If it feels difficult to make a positive case for cycling at the moment, you’re not alone.

How do you approach local politicians who seem to have fundamentally different views to you?

How do you convince sceptical neighbours that making streets better for cycling and walking will improve their lives?

What’s the most effective messaging for talking about cycling in a positive, inspiring way?

This is your opportunity to find out.

Spaces are free but limited because of room capacity, so sign up today to grab your spot

https://www.cyclinguk.org/reframing-the-message/register